IFTTT (If This Then That) is the original consumer automation tool. While Zapier and Make focus on business workflows, IFTTT excels at personal and smart home automation.
It uses simple 'Applets' to connect services. For example: 'If I post a photo on Instagram, save it to Dropbox' or 'If the ISS passes over my house, blink my smart lights'. It connects over 700 services, including Twitter, Google Drive, Alexa, and Hue lights.
Key Highlights:
- Simplicity: No complex logic, just simple triggers and actions.
- Smart Home: Connects with IoT devices better than any other web tool.
- Mobile App: Great app for managing automations on the go.
Verdict: The best automation tool for personal life and smart homes.
Frequently Asked Questions
Is it good for business?
It can be used for social media posting, but Zapier is generally better for complex business logic and CRM data.

