Unlock Dynamic Content: How to Use Conditional Display Rules in Elementor (Free)

Preface

Are you ready to take your Elementor website design skills to the next level? Imagine showing specific content to certain visitors based on their behavior, location, or device. With conditional display rules, you can create a more personalized and engaging user experience. In this guide, we’ll explore how to leverage conditional display rules in the free version of Elementor to make your website smarter and more effective.

Elementor is a fantastic drag-and-drop page builder for WordPress, allowing you to create stunning websites without needing to code. While the Pro version unlocks advanced features, the free version still offers powerful tools for enhancing your site. Let’s dive into how you can use conditional display rules to make the most of it.

What are Conditional Display Rules?

Info: Conditional display rules are settings that control whether an element is visible on a webpage based on specific conditions. These conditions can include the user’s login status, operating system, browser, date, time, and more.

By using conditional display rules, you can tailor the content your visitors see, creating a more relevant and personalized experience. This can lead to increased engagement, higher conversion rates, and happier users.

Why Use Conditional Display Rules?

Conditional display rules offer several benefits:

• Personalization: Show different content to different users based on their attributes.
• Targeted Marketing: Display promotions or offers to specific segments of your audience.
• Improved User Experience: Hide irrelevant content to streamline the user journey.
• A/B Testing: Test different versions of content to see what performs best.

Plugins to the Rescue: Achieving Conditional Logic in Elementor Free

While Elementor Pro has built-in conditional display options, the free version requires a plugin to achieve similar functionality. Fortunately, several plugins can help. Here are a couple of popular choices to consider.

1. If Menu – Visibility Control

The “If Menu – Visibility Control” plugin helps you control the visibility of menu items but it can be expanded to almost every element on your website:

• Simple and Free: Easy to install and use.
• Versatile Conditions: Supports a wide range of conditions.

2. Visibility Logic for Elementor

This plugin provides a straightforward way to add visibility conditions to your Elementor elements.

• Easy to Use: Simple interface within the Elementor editor.
• Multiple Conditions: Supports various conditions like user roles, dates, and more.

Step-by-Step Guide: Setting Up Conditional Display Rules with Visibility Logic for Elementor

For this guide, we’ll use the “Visibility Logic for Elementor” plugin. Here’s how to set it up:

Step 1: Install and Activate the Plugin

1. Go to your WordPress dashboard.
2. Navigate to “Plugins” > “Add New.”
3. Search for “Visibility Logic for Elementor.”
4. Click “Install Now” and then “Activate.”

Hint: Remember to keep your plugins updated to ensure compatibility and security.

Step 2: Edit Your Page with Elementor

1. Open the page you want to edit with Elementor.
2. Select the element you want to apply conditional logic to (e.g., a heading, image, or section).

Step 3: Configure Visibility Rules

1. In the Elementor editor, select the element.
2. Go to the “Advanced” tab.
3. Find the “Visibility Logic” settings.
4. Enable visibility logic by toggling the switch.
5. Add one or more conditions to control the visibility of this element.

Step 4: Add Conditions

1. Click the “Add Condition” button.
2. Choose the condition type (e.g., “User Logged In,” “Date,” “Operating System”).
3. Configure the condition based on the selected type.
4. Set whether the element should be “Show” or “Hide” when the condition is met.

Example: Displaying a Welcome Message to Logged-In Users

Let’s create a scenario where you want to display a personalized welcome message to logged-in users only.

1. Add a heading element to your page.
2. Edit the heading text to say, “Welcome back, valued user!”
3. Go to the “Advanced” tab of the heading element.
4. Enable “Visibility Logic.”
5. Add a condition.
6. Set the condition type to “User Logged In.”
7. Choose “Show” if the user is logged in.

Now, only logged-in users will see this welcome message. Visitors who are not logged in will not see the element.

Info: You can combine multiple conditions to create complex visibility rules. For example, you can show an element only to logged-in users who are using a specific operating system.

Advanced Conditional Display Scenarios

Let’s explore some advanced scenarios to give you more ideas on how to use conditional display rules.

1. Time-Based Promotions

You can display special offers or discounts only during specific times of the day or days of the week. For example, you might want to offer a discount on coffee every morning between 7 AM and 9 AM.

1. Select the element you want to display.
2. Enable “Visibility Logic.”
3. Add a condition of type “Date & Time.”
4. Set the start and end dates and times for the promotion.
5. Choose “Show” during the specified time frame.

2. Operating System-Specific Content

If you have content that is relevant to users of a particular operating system (like Windows or macOS), you can target it accordingly.

1. Select the element.
2. Enable “Visibility Logic.”
3. Add a condition of type “Operating System.”
4. Choose the specific operating system (e.g., “Windows”).
5. Choose “Show” for users on Windows.

3. Browser-Specific Notifications

Sometimes, you might need to display a message to users of a specific browser, perhaps recommending they switch to a different browser for a better experience.

1. Select the notification element.
2. Enable “Visibility Logic.”
3. Add a condition of type “Browser.”
4. Choose the specific browser (e.g., “Internet Explorer”).
5. Choose “Show” for users on Internet Explorer.

Tips for Effective Conditional Display Rules

• Plan Your Strategy: Before implementing conditional display rules, outline your goals and how they will enhance the user experience.
• Keep it Simple: Avoid creating overly complex conditions that can be difficult to manage.
• Test Thoroughly: Always test your conditional display rules to ensure they are working as expected on different devices and browsers.
• Monitor Performance: Use analytics to track how conditional display rules are impacting user engagement and conversion rates.

Best Practices for Using Elementor

To make the most of Elementor alongside conditional display rules, consider these best practices:

• Use a Lightweight Theme: Combine Elementor with a fast, lightweight theme like Astra to ensure optimal performance.
• Optimize Images: Compress your images to reduce page load times.
• Leverage Templates: Use Elementor templates to quickly create professional-looking pages. You can find great templates for example on Themeforest.
• Keep Elementor Updated: Ensure you are using the latest version of Elementor to benefit from bug fixes and new features.

You might also be interested in taking a look at this getting started guide with elementor: Getting Started with Elementor – The Complete Guide

Check out this showcase of inspirational websites: Inspirational Showcase of Beautiful Websites Built with Elementor

Or this article on how to become an Elementor Expert: 10 Expert Tips and Tricks for Mastering Elementor Page Builder

This guide shows you, how to install wordpress plugins

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Conclusion

Conditional display rules can significantly enhance the personalization and effectiveness of your Elementor website, even in the free version. By using plugins like “Visibility Logic for Elementor,” you can tailor content to specific users based on their attributes, behaviors, and preferences. Start experimenting with these techniques today to create a more engaging and user-friendly website.